Marketing Portfolio

Social Channels

Social Channels

Social copy creation and distribution through high-impact channels.
Strategies include:

Social copy creation and distribution through high-impact channels.
Strategies include:

A/B Testing

A/B Testing

Test variables when posting to determine best time and highest-engagement content

Test variables when posting to determine best time and highest-engagement content

Launch Calendar

Launch Calendar

Create and manage launch calendar for cross-functional internal use

Create and manage launch calendar for cross-functional internal use

Paid Ads

Paid Ads

Establish contacts and campaign strategies across channels, readily available for execution

Establish contacts and campaign strategies across channels, readily available for execution

Research

Research

Conduct consistent competitor and industry research analysis on trends and channel strategies

Conduct consistent competitor and industry research analysis on trends and channel strategies

Voice Definition

Voice Definition

Define voice of the company for high-impact distribution of messaging across multiple channels

Define voice of the company for high-impact distribution of messaging across multiple channels

Research

Conduct consistent competitor and industry research analysis on trends and channel strategies

Voice Definition

Define voice of the company for high-impact distribution of messaging across multiple channels

Channel Growth Examples

Twitter

Responsible for 307% follower growth within 10 months.

See Twitter Account

Mirror

Launched and grew blog subscriptions by +70,000 within 10 months.

See Mirror Blog

bergen 2023

New York, NY